The Merge 2 Secret Tell-All Episode

In Episode 3 of Puzzle Monthly, Ahmetcan Demirel, David Nelson, Laura Taranto and I are joined by special guest Mr. Phillip Black Black for a deep dive on merge: a genre with a game approaching Candy Crush-scale revenues that’s still hunting the perfect formula.

We cover:

➡️ Where's hard-level labelling? The match version lifted revenue around 10% from a label alone, but nobody's ported it yet

➡️ Why clutter and storage are both a monetisation lever and a retention risk

➡️ Semi-persistent boards, generators tied to a level range, and whether merge ever borrows match's level structure

➡️ And how Gossip Harbor pulled clear of Merge Mansion

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$60M Marketing, $65M Revenue, What Happened to Good Job Games?

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Match-3 Is Broken, Pixel Flow Clones, and Royal Kingdom’s Rise